Source: inventorspot.com - Sunday, November 30, 2014
Yoga is so trendy nowadays, studios almost need to gimmick to get people to set foot into their studio. After all, when they're a dime a dozen, the competition between similar businesses is steep. In order to differentiate themselves from the other studio across the block, some have started marketing themselves by their specialty. Apparently though, to really draw the attention of prospective yogis, studios have to follow in the footsteps of the latest controversial yoga business.
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